The best thing about a French woman’s covetable sense of style? It’s effortless.

Simply follow these five easy style rules from France’s most fashionable and you’ll be looking like a Parisienne in no time…


Do…invest in staple items

Instead of buying a lot, invest in a little. The French would rather save their money and buy something that will last for many years.

Be it designer clothes or staples such as the classic trench coat, leather jacket or a striped Breton T-shirt, buy quality not quantity.

In her book Parisian Chic: A Style Guide by Inés de la Fressange, the French model and Chanel muse says that your trench should look like “you’ve been wearing it forever, like a second skin.”

Many Parisennes invest in a 10-piece wardrobe and only mix in five trend-based items each season. There’s nothing more satisfying than saving up for something you truly love…



Do…learn what suits you

The French would never try out a fad ‘just because’. Learn what suits you and run with it.

Can you rock a simple white shirt and blazer like no other? Magnifique! No one does smart casual outfits better than the French.

As Inés told the Guardian: “You should dress to feel good, not show off.”

Having French confidence is all about being comfortable in your own skin, so ban those ill-fitting pieces bought on a whim and stick to what makes you feel good.



Do…care what’s underneath

Wearing great quality lingerie can give you an extra boost of confidence; you’ll be walking around with your head held high all day. And there is nothing sexier than feeling confident.

As Christian Dior said “real elegance is everywhere, especially in the things that don’t show.”

So splash out on something that makes you feel good from the inside out.



Do…keep it simple

When it comes to accessorising, the French enjoy a less is more approach. Take a tip from French fashion designer Coco Chanel, who famously said: “before you leave the house, look in the mirror and take at least one thing off”.

It’s an idea that still stands today, as part-time Parisian fashion blogger Audrey Rogers explains: “I would never wear more than three pieces of jewellery at once – any more than that can clutter and confuse a look. Understated jewellery is usually my go-to, but if I do wear a statement piece it will always be on its own.”



Do…find the perfect red lip

No Parisienne look is complete without a slick of red lipstick – the perfect partner for an understated un-done look as well as an evening outfit.

Quoted on, French blogger Typhaine Augusto says: “If you’re wearing only a shirt and a pair of jeans, a red lipstick could do the trick. We don’t really show off; we like simplicity.”

There is a red shade out there for everyone, so have fun finding it!

What style rules do you swear by? Let us know on Facebook or Twitter.

Laura Anderson
La Redoute's PR and Social Media Manager by day. Loves a good brew, denim and Prince.

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